Sunday, July 28, 2013

Changing face of Indian Photography through Piconect

Currently in India the photography market is an unorganized. In this cut-throat market, numerous photographers go for individual Web and social media presence in order to showcase their portfolio and create business leads. Most of the finding and query happens via word-of-mouth.

But Piconect is a recent facility that plans to systematize the photography market in India. It asserts that it will offer business listings appropriate to showcase the work of photographers with not just portfolio, but also their equipment, testimonials, and reviews from earlier clients.

According to the co-founder and CEO of Piconect Nidhi Jha, the service is intended to offer organized, established, and reliable user-generated listings like "Zomatos of food and Magicbricks of properties".

She further added that they verify the registrations through phone and insist them to update the precise contact information so that people can have a credible and authentic experience when they choose and contact one of the photographers listed there.

In addition to business listings Piconect also has an exclusive section of leads for the photographers. The concern thinks that the job board is Piconect's inimitable offer.

Rajiv Jaitley a photographer from New Delhi thinks that this service is really interesting because all he has for recommendations are the wedding albums and corporate films to showcase his talent. He generates business only through word of mouth of his previous clients. With Piconect, he feels he will be able to market his talent better and pitch for assignments.

It certainly would be fascinating to watch the use of this service amongst professional photographers. Though, the niche focal point and the exquisite offerings differentiate this service from usual business listing services like JustDial and Getit. Piconect's business representation is based on the only offering that they intend to provide-- find a photographer

Nidhi further explained the model and said that the essential feature of finding a photographer or a photographer registering with them will always remain free. Though, in the near future people intending to exercise the option of using our service to match the right person for their assignment would be chargeable.

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